Why the Concept of Authenticity on the Job Can Become a Snare for Minority Workers

In the opening pages of Authentic: The Myth of Bringing Your Full Self to Work, speaker Jodi-Ann Burey poses a challenge: typical injunctions to “come as you are” or “show up completely genuine at work” are not benevolent calls for personal expression – they’re traps. Burey’s debut book – a mix of memoir, investigation, cultural critique and discussions – aims to reveal how organizations appropriate personal identity, shifting the weight of organizational transformation on to employees who are often marginalized.

Personal Journey and Larger Setting

The motivation for the work stems partly in the author’s professional path: different positions across corporate retail, emerging businesses and in worldwide progress, filtered through her background as a woman of color with a disability. The conflicting stance that Burey faces – a push and pull between standing up for oneself and aiming for security – is the engine of the book.

It arrives at a time of widespread exhaustion with institutional platitudes across the United States and internationally, as backlash to diversity, equity and inclusion (DEI) programs grow, and many organizations are reducing the very systems that once promised progress and development. The author steps into that landscape to contend that retreating from the language of authenticity – namely, the business jargon that minimizes personal identity as a grouping of surface traits, peculiarities and pastimes, leaving workers focused on managing how they are perceived rather than how they are treated – is not the answer; rather, we should reinterpret it on our individual conditions.

Minority Staff and the Display of Self

By means of detailed stories and conversations, Burey shows how employees from minority groups – employees from diverse backgrounds, LGBTQ+ individuals, women workers, people with disabilities – learn early on to adjust which persona will “fit in”. A vulnerability becomes a disadvantage and people overcompensate by striving to seem palatable. The effort of “presenting your true self” becomes a reflective surface on which all manner of assumptions are projected: emotional labor, revealing details and ongoing display of thankfulness. In Burey’s words, employees are requested to expose ourselves – but absent the protections or the confidence to survive what emerges.

As Burey explains, workers are told to share our identities – but without the defenses or the trust to endure what emerges.’

Illustrative Story: The Story of Jason

The author shows this phenomenon through the account of Jason, a hearing-impaired staff member who decided to inform his colleagues about deaf culture and interaction standards. His willingness to talk about his life – a behavior of candor the workplace often praises as “genuineness” – briefly made daily interactions more manageable. Yet, the author reveals, that improvement was fragile. After staff turnover erased the informal knowledge Jason had built, the culture of access disappeared. “All of that knowledge went away with the staff,” he states tiredly. What stayed was the weariness of being forced to restart, of being made responsible for an organization’s educational process. According to Burey, this is what it means to be requested to reveal oneself lacking safeguards: to risk vulnerability in a system that praises your openness but declines to institutionalize it into regulation. Sincerity becomes a snare when companies depend on personal sharing rather than institutional answerability.

Author’s Approach and Notion of Opposition

Her literary style is simultaneously understandable and poetic. She marries scholarly depth with a style of connection: a call for readers to lean in, to question, to oppose. According to the author, workplace opposition is not loud rebellion but moral resistance – the act of opposing uniformity in settings that expect thankfulness for simple belonging. To dissent, in her framing, is to interrogate the stories companies tell about fairness and acceptance, and to decline engagement in rituals that maintain inequity. It may appear as identifying prejudice in a meeting, opting out of unpaid “diversity” labor, or setting boundaries around how much of oneself is made available to the institution. Resistance, the author proposes, is an declaration of individual worth in spaces that frequently encourage compliance. It is a discipline of integrity rather than defiance, a approach of insisting that a person’s dignity is not conditional on corporate endorsement.

Reclaiming Authenticity

She also refuses rigid dichotomies. Authentic avoids just discard “sincerity” completely: on the contrary, she urges its restoration. For Burey, genuineness is not simply the raw display of individuality that business environment frequently praises, but a more deliberate alignment between personal beliefs and individual deeds – a principle that opposes distortion by corporate expectations. Instead of viewing sincerity as a mandate to reveal too much or adjust to sanitized ideals of candor, Burey urges followers to keep the aspects of it rooted in sincerity, individual consciousness and moral understanding. According to Burey, the objective is not to abandon genuineness but to shift it – to transfer it from the executive theatrical customs and into relationships and organizations where confidence, equity and answerability make {

Charles Matthews
Charles Matthews

A seasoned business strategist with over 15 years of experience in digital innovation and enterprise consulting.